Desire: Rapha Custom – creativity made easy

Desire: Rapha Custom – creativity made easy

Custom kit is nothing new but Rapha are bringing creative ease to the masses with custom kit design software

custom Desire Gear kit Rapha

Since it was teased way back in 2018, Rapha have been rather quiet about their custom kit concept and now we know why. Following extensive testing with amateur race teams, Rapha have returned to the table with a refined and perfected version of their initial fully custom offering.


The relatively concise range features both of the popular Classic and Pro-Team ranges, for both men and women, with a promise to expand this over the coming months. Their second silver bullet, is the fully custom design software, aiming to remove the hassle of team kit orders and to unleash untamed creativity from its customers.

 

We’re happy to admire what’s been created so far, but for more information, head over to rapha.cc/custom

The wrap-up

  • Orders can be as few as 5 units with a bulk discount applied to larger runs
  • 8 week turn-around time
  • Classic and Pro-Team ranges available in phase 1
  • Fully custom design software for clubs/teams to create their own kit.
For more on Rapha, we covered the release of their Gavia jacket last year, read the story: here
custom Desire Gear kit Rapha

READ MORE

Two wheels, one candle, endless connections: Why Jimbo Safi is riding against elderly solitude

Two wheels, one candle, endless connections: Why Jimbo Safi is riding against elderly solitude

How one man’s quest to end loneliness in the elderly led to a nine-day cycle around Spain

Leggi di più
The top 10 riders of the women's 2024 racing season

The top 10 riders of the women's 2024 racing season

A thrilling Women's WorldTour produced some exceptional performances

Leggi di più
‘It has felt like cycling doesn’t want me anymore’ - Heidi Franz on fragility, resilience and holding on to the dream

‘It has felt like cycling doesn’t want me anymore’ - Heidi Franz on fragility, resilience and holding on to the dream

After being part of three teams in a row which have faced closure, the 29-year-old discusses the fragility of women’s cycling and how she’s picked...

Leggi di più
The top 10 riders of the 2024 men's racing season

The top 10 riders of the 2024 men's racing season

A look back at the male riders who really made their mark this season

Leggi di più
'It's the passionate fan base' - Mike Jardine on how Fort William has kept British Downhill Mountain Biking alive

'It's the passionate fan base' - Mike Jardine on how Fort William has kept British Downhill Mountain Biking alive

The Scotsman reflects on two decades of organising one of the biggest cycling events in the country

Leggi di più
Waving goodbye to the WorldTour: the retiring riders of 2024

Waving goodbye to the WorldTour: the retiring riders of 2024

Rouleur looks at some of the notable riders bowing out of the sport this year and their crowning glories

Leggi di più

Holiday Promotion

FREE TOTE BAG

Make the most of the season to come with an annual membership - eight of our award-winning magazines delivered to your door, plus a host of other exclusive benefits.

And until Christmas, a beautiful free tote bag too. Use the code below when subscribing to an annual print plan:

RLRTOTE
SUBSCRIBE TODAY