This Week in Desire | Thursday September 10th

This Week in Desire | Thursday September 10th

This week, we've got even more luxury than normal, with picks from Breitling, Vadolibero and more stellar bike releases from Basso and Factor. Welcome to This Week in Desire, our weekly edit of the latest and greatest in cycling tech. 

Basso Brietling Desire Factor Factor Ostro Fingerscrossed Photos: Assorted Sigma Sport Universal Colours Vadolibero Words: The Rouleur Team

Factor Ostro | Factorbikes.com

With the firepower currently riding (or soon to be) for Israel Start-up Nation, it comes as no surprise that UK brand @Factorbikes have their finger on the pulse when it comes to bike design. The Factor Ostro represents a marked shift towards the do-it-all performance bike. Designed to be aerodynamically remarkable, lightweight and comfortable, is this move the real quiver killer? It certainly makes the choice easier for riders like Dan Martin. With a 780g frame, a full build will certainly trouble the UCI's lower limit. PLUS it comes in this glorious Sicilian Peach colourway, what's not to like?

Basso Volta

Basso Volta | Bassobikes.com

E-bikes are getting closer to their road bike cousins with each passing week. Basso's latest release, Volta, even includes the integrated front end of their new Diamante SV, should you choose to build it that way. We say that, as the frameset straddles what we've traditionally defined as bike categories. Build it as a road bike, gravel bike or city bike and take advantage of that 250 watt battery, the choice is yours. 

 

 

Breitling Pro Endurance | Breitling.com

There have been no shortages of expensive timepieces adorning the wrists of Tour de France riders in this year's race. Take Alaphilippe's Richard Mille for example. Needless to say, should Geraint Thomas have taken to the start line, then Brietling's latest sports watch, the Pro Endurance model, would have been given a proper Grand Tour test. Pro Endurance is positioned firmly in athleisure, could you tell from the colours? But paired with Breitling's signature SuperQuartz internal movement, designed to offer lightweight durability.

Fingerscrossed Block

Fingerscrossed AW20 | Shop Fingerscrossed in the Rouleur Desire Emporium

With autumnal colours aplenty, @fingerscrossed.design lift the lid on their latest collection. Featuring new colourways of their popular Block, Stripe and Merino lines there promises to be something for everyone. Shop the full collection in the Rouleur Desire Emporium

Universal Colours x Sigma Sports

Universal Colours x Sigma Sport | Universal Colours at Sigma Sports

Our latest issue, 20.6, has started landing with subscribers, and we feature both men’s and women’s Universal Colours kits in the Desire section. Why? Because they look the business and really stand out from the crowd without being lairy – no mean feat. This latest release is a collab with top London bike emporium Sigma Sports. It’s a winning combo. 

Vadolibero LM Vertik

Vadolibero Vertik x Ludivica Mascheroni | Shop Vadolibero in the Rouleur Desire Emporium

Talking of colabs – everyone’s at it, eh? – luxury bike storage manufacturers Vadolibero have teamed up with fellow Italian designer Ludovica Mascheroni to produce this sensational-looking stand for those who like to stare longingly at their pride and joy rather than watching TV. Pull up that comfy chair, settle down with the new Rouleur and keep the bike in your peripheral vision. That’s a fine night in.

 

 

 

Basso Brietling Desire Factor Factor Ostro Fingerscrossed Photos: Assorted Sigma Sport Universal Colours Vadolibero Words: The Rouleur Team

READ MORE

Tadej Pogačar Strade Bianche recon

In pictures: Inside Tadej Pogačar's Strade Bianche recon

Rouleur tracks the defending champion and his team through their pre-race recon in Tuscany

Leggi di più
The poetic beauty of Siena: exploring the city that hosts Strade Bianche

The poetic beauty of Siena: exploring the city that hosts Strade Bianche

Rouleur's James Startt takes a photographic journey around one of Tuscany's most picturesque cities

Leggi di più
Katarzyna Niewiadoma and Demi Vollering at Strade Bianche Donne 2024

Strade Bianche 2025 women’s contenders: a showdown over the dirt roads of northern Italy

Rouleur looks at the contenders to take victory in Siena at the tenth anniversary of Strade Bianche Donne

Leggi di più
The peloton at Strade Bianche 2024

Strade Bianche 2025 men’s contenders: Who will conquer the white roads of Tuscany?

As the WorldTour takes on the dirt roads of northern Italy, Rouleur looks at who is in with a chance of winning in Siena

Leggi di più
Opinion: Unless other teams step up, Alpecin-Deceuninck are about to dominate this Classics season

Opinion: Unless other teams step up, Alpecin-Deceuninck are about to dominate this Classics season

Good luck to the rest of the peloton, because the Belgian team are on track to be stronger than ever in 2025

Leggi di più
Upset at Omloop: Is this going to be the most unpredictable Classics season ever?

Upset at Omloop: Is this going to be the most unpredictable Classics season ever?

Wærenskjold’s surprise victory in the men’s Omloop Nieuwsblad shows that with the peloton at its current level, winning is tougher than ever

Leggi di più

READ RIDE REPEAT

JOIN ROULEUR TODAY

Get closer to the sport than ever before.

Enjoy a digital subscription to Rouleur for just £4 per month and get access to our award-winning magazines.

SUBSCRIBE