Desire: The Rouleur Collection

Desire: The Rouleur Collection

Cycling history and subtle design come together with a cross-hatch pattern in Rouleur’s new own line of superb kit

clothing Desire Gear Mapei Rouleur

It was one of the loudest, shoutiest cycling kits of its time. And being the 1990s, that is saying something. 

Yet the Mapei team kit ridden to victory by the likes of Johan Museeuw, Michele Bartoli and Tony Rominger is the inspiration behind the understated design of Rouleur’s first collection of own line clothing – shot here by photographer Michael Blann.

Read: Johan Museeuw – Definition of a rouleur

 

Intent on creating a range that represents the practical needs and aesthetic desires of its readers, yet also offering a nod to the magazine’s ethos of telling the story of cycling beautifully and uniquely, Rouleur’s designers picked out the colours from those bright tumbling cubes that covered Mapei thighs and backsides, and distilled them into a subtle cross-hatch pattern.

 

And that’s what adorns the cuffs of the jersey and bibs that sit at the centre of the range, and gives colour to the base layers, socks and cap that accompany it. The full kit is complemented with arm and knee warmers, all bespoke designs, crafted from the finest Italian fabrics in one of the world’s top factories.

 

 

 

The post Desire: The Rouleur Collection appeared first on The world's finest cycling magazine.

clothing Desire Gear Mapei Rouleur

READ MORE

Gallery: A Day in the Dust at Strade Bianche 2025

Gallery: A Day in the Dust at Strade Bianche 2025

Inside a brutal but beautiful day on Tuscany's white roads

Leggi di più
Juan Ayuso and Jai Hindley, Tirreno-Adriatico 2024

Tirreno-Adriatico 2025 preview: who will win the Race of the Two Seas?

A strong start list heads to Italy to contest the overall and stage wins in one of cycling's most prestigious stage races

Leggi di più
‘You never stop believing’ - Connor Swift is a master of the gravel

‘You never stop believing’ - Connor Swift is a master of the gravel

The British rider finished in 13th place in Siena, but deserves credit for his plucky, determined performance throughout the race

Leggi di più
Pauline Ferrand-Prévot is a road star once again: 'I now know I can be with the best'

Pauline Ferrand-Prévot is a road star once again: 'I now know I can be with the best'

The Frenchwoman was Strade Bianche's most aggressive rider, an ominous sign for a peloton getting used to her face once again.

Leggi di più
The view from the back wheel: Inside Tadej Pogačar's shocking Strade Bianche crash

The view from the back wheel: Inside Tadej Pogačar's shocking Strade Bianche crash

Rouleur speaks to Connor Swift, Tom Pidcock and Pogačar himself about the dramatic moment in Tuscany on Saturday

Leggi di più
vollering at strade bianche 2025

‘I need to find a way to beat her’ - Van der Breggen versus Vollering is duel for the ages

Strade Bianche 2025 was a spectacular battle between the FDJ-Suez and SD Worx-Protime riders in a golden era for women’s cycling

Leggi di più

READ RIDE REPEAT

JOIN ROULEUR TODAY

Get closer to the sport than ever before.

Enjoy a digital subscription to Rouleur for just £4 per month and get access to our award-winning magazines.

SUBSCRIBE